Guide to Starting a YouTube Channel

Your 5-Step Guide to Starting a YouTube Channel

We’ve all heard of someone who started a YouTube channel, gained a ton of followers, and made a bunch of money on advertising. Like with so many get-rich-quick ideas, the reality is more difficult than it sounds on paper. Gaining a YouTube following can take years of perseverance, and at least a little bit of luck. With these tips and tricks, however, you can be on your way to starting a professional-looking YouTube channel that has a good chance of success down the road. Here’s how to do it:

Step 1: Decide Your Niche

There’s a difference between getting viewers to enjoy a video and getting followers on a YouTube channel. Followers are invested in your channel and want to see that content you come up with on a regular basis. In order to gain followers, you need your YouTube channel to have a consistent feel to it. It should tonally stay about the same, and it should definitely have a topic, though the topic can be broad, like “parenting,” or narrow, like “hunting knives.” The narrower your topic—or niche—the less competition you’ll have for followers, but keep in mind that if you go too niche, you may not have any followers to be competing over.

Step 2: Invest in Some Equipment

In business, they say that you have to spend money to make money. If you’re just creating a YouTube channel for fun, you may not need anything more than your smartphone to make it work, but if you’re actually hoping to gain a following and make money down the road, you need to invest in some equipment to create high-quality videos. At a minimum, you want high-quality audio and high-quality video so that your viewers can enjoy your video without squinting or straining their ears. A vlogging camera will produce a much better video than the camera on your smartphone. Look into some inexpensive boom mics to enhance your audio quality as well.

Step 3: Create High-Quality Videos

To get someone to follow your channel on YouTube, you have to prove that you’re worth following. Though there is a quantity aspect to this, and you should definitely be creating your videos on a schedule, high-quality videos are key to getting a following. You want to show that you consistently produce the best videos in your niche. This means that your topic should be well-researched and that you should put thought into each of your videos to ensure that they have meaning for your audience, not just for you.

Step 4: Search Engine Optimize Your Titles

In order to gain followers, people need to see your YouTube videos. With so much competition on the web, it’s increasingly difficult for a new channel to get the viewers it needs to attract a following. Search engine optimization is the act of writing content, such as your YouTube titles and descriptions, in a way that search engines like Google will find your videos and know which viewers to show them to. The best way to do this is to consider what you might type into a search engine if you wanted to be presented with your YouTube video. What problem does your video solve for the viewer? That should be your title—that way, when someone types that problem into Google, they’re more likely to be shown your video.

Step 5: Advertise

The final and most important step to building any business is advertising. You can’t just put your video on YouTube and expect to amass a ton of viewers. Tell your friends and family about your channel, and link to new videos on your social media accounts when you upload them. If you have a blog, you’ll want to link your YouTube videos there as well. You can also go to forums about your niche and make connections there so that you can help direct the right types of viewers to your videos down the road.

Top 10 Best Instagram Bots

Always been looking for the incomeartist.com but didn’t want to wade through dozens of articles that are all practically saying the same thing? Neither did I so I made my very own short to the point list of the 10 bots that are most popular. We start with the least popular first as I want you to read the whole article, and otherwise, you can just skip to the bottom.

Robolike

This bot does only one thing, liking posts on Instagram, based on the tags that you set. The more you like others, the more they like you so use this bot to help share the love.

Social Growth

With this bot, you can target users based on geographics. They have their own database of 10k+ accounts which assist with that, I’m not sure exactly how that works, and it does sound kind of spammy but check it out yourself.

Popamatic

Interesting name, not sure what it’s gonna pop but let’s see. Apparently, this seems to work a bit like the above one where you use their assistants. These assistants help you achieve real likes, as what you would expect from a bot I suppose so nothing special there, perhaps you want to compare those two based on price instead to see which one is the best bang for your buck.

Relaxed Social

And relaxing we will do once we found the best bot to manage our Instagram account, no doubt about that. It claims to engage hundreds of users a day from your very own account based on your own interests. Very nice!

Socially Rich

Based on the names of those bots I start to feel like I get rich sleeping, well that’s exactly what we’re looking for, aren’t we? If it only were that easy I’d sign up right away. It appears to be some directory that categorized Instagram users to help you find the audience you are looking for. No sleeping rich there I guess but it should make your job a little easier.

Social Upgrade

I suppose its time for the heavy hitters as the previous five haven’t really impressed me thus far. It looks like this is also some sort of managed service, I really have to dive deeper into this one day to see what that’s all about. With 5-6 bots offering just that I guess there’s demand enough for it so perhaps I should change my opinion a bit. Then again it could all be huge bot farms that hurt your account more than you want.

Social Sensation

Actually, the name of this Instagram bot is social sensational but I though social sensation is much more packing. Turns out be another growth agency. This starts to read more like a service or tool list opposed to a bot list, my apologies for that. It’s totally hands-free though so if that’s what you’re looking for go check it out.

Social Envy

And jealous we are of all those Instagram bloggers or vloggers? with their millions of followers. The description is rather generic but its pretty much the same as the rest.

Viral Upgrade

That’s the one we’ve been waiting for. We want our content to go viral on Instagram with thousands of organic shares, and ten thousands of likes at the very minimum. You get your dedicated account manager and plenty of targeting options, but isn’t that account manager supposed to fuzz around with that? Shoot me!

Social Drift

I’m glad we’ve reached the end of this post as I feel like I’m drifting away from myself here. Hashtags, location, targeting, presence, metadata, audience, filters, and a bunch of other buzzwords. You know what, I’m calling it quits, get my water mattress out and literally let myself drift away on the sea with an ice cold beer!

4 Reasons to Begin Tumblr Marketing

4 Reasons to Begin Tumblr Marketing

If your company still is not using Tumblr as part of its marketing platform, then now may be a good time to start. After all, it is a perfect combination of various social media sites such as Facebook, Instagram, Twitter, and YouTube. Here are a few reasons why you should begin Tumblr marketing:

Showcase Your Creativity

As said earlier, Tumblr combines various forms of social media, so it allows you to showcase your creativity. You can experiment with whatever is popular or innovate on a new craft, to acquire the attention of followers. Also, you can make your content become more noticeable, through visually-oriented posts such as gifs. What makes it great is that there are different functions that Tumblr has that are not available on other social media sites. Thus, you can leverage your creativity by producing blog posts that are visually stimulating and interesting, which will allow your business to stand above the rest.

Establish Your Brand

Tumblr specializes in the use of gifs and images, thus, allowing you to establish your brand by promoting your company’s feel and looks. Furthermore, people tend to associate companies with logos, which makes visual content crucial. Also, experts say that people tend to connect more with images rather than audio, video or text. After all, these elicit a response faster than when users read. Overall, if you wish to establish your brand, opt for images rather than text, since your followers prefer them too.

A Younger Population

The 18-24 age group in Tumblr has the highest amount of users. Thus, if you have products that cater to a younger audience, you may benefit from marketing here rather than in other social media platforms. Furthermore, other social media sites are gradually decreasing in popularity among teenagers, so you may not succeed in selling your products there, compared to Tumblr.

Higher Marketing Potential

Marketing on Tumblr can net you higher potential benefits compared to other social media sites. After all, it has characteristics that make it stand out from the others. Click here if you are curious about how you can take advantage of the platform to help your business grow.

Conclusion

Tumblr is an impressive social media platform for business marketing. With a platform that makes the most out of images and gifs, you can showcase your creativity. Thanks to its visually-oriented options, you can establish your brand there. Furthermore, you can target a younger population for your advertising. Lastly, Tumblr has higher marketing potential than other social media sites due to these factors.